The Abu Dhabi International Book Fair is the region’s most important cultural and literary event.
It attracts over 250,000 visitors and generates sales of over 35 million AED.
Client: Department of Culture & Tourism – Abu Dhabi
Event: The Zayed Gallery Exhibition
Venue: Abu Dhabi International Book Fair, ADNEC, Abu Dhabi
As well as a book-selling venue, the event has grown into a major platform for cultural exchange.
2015 saw the 25th edition and The Zayed Gallery exhibition stand was its focal point.