The Zayed Gallery Exhibition

How do you share Sheikh Zayed’s accomplishments with a quarter of a million visitors?

The Abu Dhabi International Book Fair is the region’s most important cultural and literary event.

It attracts over 250,000 visitors and generates sales of over 35 million AED.

Client: Department of Culture & Tourism – Abu Dhabi
Event: The Zayed Gallery Exhibition
Date: 2015
Venue: Abu Dhabi International Book Fair, ADNEC, Abu Dhabi

As well as a book-selling venue, the event has grown into a major platform for cultural exchange.

2015 saw the 25th edition and The Zayed Gallery exhibition stand was its focal point.

DCT Abu Dhabi asked us to help them tell the story of Sheikh Zayed and his formidable regional and global achievements.

A photographic gallery and newspaper gallery displayed images and articles from across the years and a library housed books about the Sheikh, his life and times.

A purpose-built screening room showed videos of Sheikh Zayed, with more films available on a touchscreen and iPads.

The result was a modern, clean and elegant stand that allowed the Sheikh’s accomplishments to take centre stage.