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ADTCA

For the fourth year in succession Projex were delighted to be appointed as the incumbent for Abu Dhabi Art. Taking place over four days Abu Dhabi art is the region’s largest art fair, growing in size and international stature each year, attracting in excess of 25,000 guests with over 40 exhibiting galleries. Situated in the spectacular surroundings of Manarat Al Saadiyat on Saadiyat Island, Projex this year supported another immersing event to put the Middle Eastern talent on the global art map.

The fair, organised by TCA, promotes cultural tourism bringing awareness to Abu Dhabi’s exciting growing arts, culture and design vision and attracts visitors from all around the globe. Throughout the event the fair offers live performances, guest speakers, talks and panels as well as workshops which cater for all ages, including a full children’s programme

  • Client: TCA – Abu Dhabi Tourism & Culture Authority
  • Event: Abu Dhabi Art Fair 2015
  • Date: 18-21 November 2015
  • Venue: Manarat Al Saadiyat, Abu Dhabi

Exciting

Projex was responsible, in partnership with TCA, for the delivery of the overall event including:

- Event design and management of the VIP reception. – Fabrication and installation of each gallery including lighting and gallery walls. – Production and implementation of all graphic signage. – Traffic management and implementation. – Stage management and fabrication of the auditorium. – Design and fabrication of VIP majlis. – Event lighting. – Supply of event furniture.

With a new running theme colour of yellow, this year’s show, housed at Manarat Al Saadiyat, was spread over 4000 m2. Once again galleries 2 and 3 were also utilized by breaking the wall down between these two galleries to create one art fair inside the Manarat.
Projex built the plinths for an increased number of over 20 Beyond pieces which were placed all around the event.
We designed and built a new outside majlis, which provided breathtaking views of the Saadiyat beach and the St Regis hotel.
The end result was another hugely exciting and triumphant project in which Projex are proud to be involved with.